Continuing this series of Rarely Rational, we feature Padmaja and Chitra from Adeptic Creative Labs, examining experiences of Negativity Bias through various lenses.

This conversation covers -

• Why we have a propensity as humans towards negatively charged experiences

• How current banking applications evoke feelings of failure due to their design

• Exploring aspects of inclusivity, accessibility and putting the user first, to counter negativity bias as UX designers

• Simple things people have done to enable the last-mile auto mechanic

• Considering the user experience to be a memorable and pleasurable experience

• Humans today have the potential to think positively and steer themselves out of challenging situations, yet they choose to dwell amidst negatively charged environments

• Tips for UX designers

• A powerfully positive statistic on cancer survival

This podcast is brought to you by Adeptic Creative Labs with support from the team at Clearly Blue Digital.

Write to us at podcasts@adepticlabs.com.

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