Aedge Podcast - Rarely Rational - Anchoring Bias

Mar 21, 2024

First is not always the best

This episode is the first in a series of talks about the impact of cognitive biases in the field of UX. In this conversation, Suchitra G and Jyothi Sridhar talk about their journey into UX and their understanding of the concept of Anchoring Bias.

What drew them to the field of User Experience.
What does ‘UX’ mean to them?
What are cognitive biases and how are they relevant in UX?
People’s decision making process
52 UX Cards - the article that helped us discover and understand cognitive biases
Anchoring Bias definition and examples in real life
Planning fallacy.

This podcast is brought to you by Adeptic Creative Labs with support from the team at Clearly Blue Digital.

Write to us at podcasts@adepticlabs.com.