Social media is an integral part of our lives in this day and age. It has contributed new words to the ‘Urban Dictionary’. The second set of biases we explore as part of our Rarely Rational series discusses FOMO, The fear of missing out.
In this episode, Jyothi Sridhar and Suchitra G talk about their experiences related to FOMO and how this is leveraged by UX professionals too.
- What is FOMO?
- Did it arise only after the pervasive nature of social media?
- Are you ‘Keeping up with the Kardashians’!
- How brands leverage FOMO?
- How does FOMO affect UX professionals and product managers?
- FOMO at workplace
- JOMO – Joy of missing out
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