Organic Customer Acquisition - Adeptic Creative Labs

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Organic Customer Acquisition A talking product, everywhere

If you can’t be found today, then your product or business is either hiding or lost. The digital forest is a diverse ecosystem of hotspots, communities and messages that can potentially get users “hooked” onto your product or completely checked out.

Learn the talk and sense the forest. Smartly deploy and showcase your business and products through your website and across social media. Draw in your customers from Awareness to Acquisition and beyond.

Partner with your business functions to create the right digital marketing strategy with the right set of tools. Measure, monitor and continuously improve your digital outreach.

Who is this course for?

Marketing & Social Media Teams

Build an online presence for your business the right way.

Learn the fundamental skills that will help you

Know your audience
Define targeted content and messages using techniques to research keywords
Understand your competitors’ approaches
Hone your On-Page Search Engine Optimisation (SEO) skills
Write marketing campaign experiments that incorporate On-Page and Off-Page approaches with measurable results
Track and adapt to your customers’ needs
Develop the right mindset to grow and sustain your digital presence.

Entrepreneurs and Startup Teams

Learn the right techniques and skills to incorporate effective SEO and Off-Page approaches
Construct effective marketing campaigns for your startup
Position and launch your product right
Continuously learn and improve your product awareness and outreach using the right levers
Acquire customers through organic means.

Course Outcomes

Have a website? Trying to make your product known and get your first set of users?

Learn to combine all aspects that influence your business and products in the digital forest through your website and social media.

Know your customers’ and audiences’ needs
Distinguish between personas like influencers, decision-makers and buyers
Conduct keyword research through specific techniques
Construct impactful messages that call attention to your product or service
Draw potential customers towards your offering
Optimise your website with the best SEO practices to get your desired results
Launch digital marketing experiments combining On-Page and Off-Page techniques
Measure, monitor and track your campaigns with clearly defined metrics.

Let's Discuss Your Requirements

Marketing & Social Media Teams

Entrepreneurs and Startup Teams

Since 2021

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